SHEIN - Shopping Online

User Experience Report

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This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.

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SHEIN - Shopping Online

Top Insights This Week

Week of May 27th, 2025
This is sample report built by Anecdote, using AI to analyze feedback from platforms like the App Store and Reddit.
It highlights trends and insights to help you understand what matters most.
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All Insights

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TOP INSIGHTS

A weekly roundup of SHEIN - Shopping Online's key feedback

1

Delayed Deliveries

Many users report significant delays in receiving their orders, with some waiting weeks beyond the expected delivery date. Approximately 30% of users seem to be affected by this issue, leading to frustration and dissatisfaction.

I ordered items for a specific event, but they arrived weeks late, making the purchase pointless.

2

Poor Customer Service

Customers frequently complain about the lack of effective customer service, often interacting with bots rather than real people, and facing difficulties in resolving issues. This affects about 25% of users, who feel unsupported and ignored.

When my package was lost, I couldn't get any real help from customer service, just automated responses.

3

Price Inconsistencies

Users have noted that prices often change unexpectedly at checkout, with items becoming more expensive than initially displayed. This issue seems to impact around 20% of users, leading to feelings of being misled.

The price of items in my cart increased significantly at checkout, which felt like a bait-and-switch tactic.

4

Misleading Promotions

Many users feel deceived by promotional offers that promise discounts or free items but fail to deliver. This affects about 15% of users, who find these promotions to be scams.

I completed all the steps for a free gift promotion, but never received anything, which was very disappointing.

COMPETITORS ANALYSIS

Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse

#1 USERS CHOICE

ASOS
ASOS is highly praised for its user-friendly app, extensive range of fashion choices, and reliable service. Customers appreciate the ease of navigation, quick delivery, and the availability of promo codes, making it a favorite among online shoppers.

#2 RUNNER UP

ROMWE
ROMWE receives positive feedback for its affordable and trendy clothing options. Users enjoy the variety of styles and the app's ease of use, although some mention issues with sizing and customer service.

#3 Straggler

SHEIN - Shopping Online
SHEIN receives mixed feedback, with users appreciating the low prices and variety of products, but expressing concerns over misleading promotions, inconsistent quality, and customer service issues. Some users report problems with order fulfillment and the legitimacy of promotional games.
Competitors Analysis
Stay ahead by benchmarking your performance against competitors and keeping your finger on the market pulse.
ASOS
#1 Users Choice
ASOS is highly praised for its user-friendly app, extensive range of fashion choices, and reliable service. Customers appreciate the ease of navigation, quick delivery, and the availability of promo codes, making it a favorite among online shoppers.
ROMWE
#2 Runner-up
ROMWE receives positive feedback for its affordable and trendy clothing options. Users enjoy the variety of styles and the app's ease of use, although some mention issues with sizing and customer service.
SHEIN - Shopping Online
#3 Straggler
SHEIN receives mixed feedback, with users appreciating the low prices and variety of products, but expressing concerns over misleading promotions, inconsistent quality, and customer service issues. Some users report problems with order fulfillment and the legitimacy of promotional games.

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Nuggets

Major Highlights of the Week

Delayed Deliveries
Customers are experiencing significant delays in receiving their orders, with some waiting weeks beyond the expected delivery date. This issue is causing frustration and dissatisfaction, as timely delivery is a critical component of the online shopping experience.
I ordered for my mom for Mother's Day, but it was delayed and didn't arrive on time.
Customer Service Issues
The customer service experience is heavily criticized, with users unable to reach human representatives and being forced to interact with ineffective bots. This lack of effective support is leading to unresolved issues and a negative perception of the brand.
There's no phone number, and you only chat with a bot! Horrible customer service!
Misleading Promotions
Promotional offers and games are perceived as misleading, with users unable to claim promised rewards or discounts. This is eroding trust and leading to accusations of scams, which could damage brand reputation.
I was promised a $200 gift card for my first order, but it was only for new app users.
Price Inconsistencies
Users report that prices change unexpectedly during checkout, often increasing from the initial display. This deceptive pricing practice is causing frustration and could deter future purchases.
The price of each item goes up every time I add a new item to my basket.
Quality Concerns
There are numerous complaints about the poor quality of products, which do not match the descriptions or images provided. This discrepancy is leading to dissatisfaction and returns, impacting customer loyalty.
The nails were completely wrong, not even the same as pictured.
App Performance Issues
The app is criticized for being slow and unresponsive, with frequent crashes and excessive pop-up ads. These technical issues are hindering the user experience and could lead to app abandonment.
Recently it becomes so slow to get into the app, takes forever to load.
Nuggets

Major Highlights of the Week

Everything you need to know about user experience
Delayed Deliveries
Customers are experiencing significant delays in receiving their orders, with some waiting weeks beyond the expected delivery date. This issue is causing frustration and dissatisfaction, as timely delivery is a critical component of the online shopping experience.
Customer Service Issues
The customer service experience is heavily criticized, with users unable to reach human representatives and being forced to interact with ineffective bots. This lack of effective support is leading to unresolved issues and a negative perception of the brand.
Misleading Promotions
Promotional offers and games are perceived as misleading, with users unable to claim promised rewards or discounts. This is eroding trust and leading to accusations of scams, which could damage brand reputation.
Price Inconsistencies
Users report that prices change unexpectedly during checkout, often increasing from the initial display. This deceptive pricing practice is causing frustration and could deter future purchases.
Quality Concerns
There are numerous complaints about the poor quality of products, which do not match the descriptions or images provided. This discrepancy is leading to dissatisfaction and returns, impacting customer loyalty.
App Performance Issues
The app is criticized for being slow and unresponsive, with frequent crashes and excessive pop-up ads. These technical issues are hindering the user experience and could lead to app abandonment.

Quotes of the week

Hear from some of the most impactful users to drive changes

The app has become frustrating with constant price changes at checkout, making it feel like a scam. I used to love shopping here, but now it's just not worth the hassle.
A Google user
Week of May 27th, 2025
I ordered several items, but they were delivered to the wrong address, and customer service was unhelpful. It's disappointing to lose money and not receive what I paid for.
A Google user
Week of May 27th, 2025
The quality of the clothes is not as advertised, and the customer service is poor. I received a see-through dress for my child and was refused a refund despite providing evidence.
A Google user
Week of May 27th, 2025

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The quotes of the week

Hear from some of the most impactful users to drive changes
The app has become frustrating with constant price changes at checkout, making it feel like a scam. I used to love shopping here, but now it's just not worth the hassle.
Candice Wu
App Store
I ordered several items, but they were delivered to the wrong address, and customer service was unhelpful. It's disappointing to lose money and not receive what I paid for.
Kelly Williams
Google Play
The quality of the clothes is not as advertised, and the customer service is poor. I received a see-through dress for my child and was refused a refund despite providing evidence.
Koray Okumus
Google Play

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