Misfits Market Grocery App
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TOP INSIGHTS
1
A significant number of users, approximately 20%, report being charged for orders they did not place or approve. This issue is causing frustration and distrust among customers, as they feel their payment information is being mishandled. The app's automatic subscription model seems to be the root cause of these unauthorized charges.
2
Around 15% of users are dissatisfied with the requirement to enter payment information before browsing products. This practice is perceived as a red flag, leading to concerns about privacy and potential unauthorized charges. Users prefer to see what is available before committing their financial details.
3
Approximately 10% of users feel that the prices on the app are higher than those at local grocery stores, contradicting the app's claim of offering savings. This perception of overpriced items is leading to disappointment and a sense of being misled by the app's marketing.
4
About 8% of users experience significant issues with the app's performance, including slow loading times and frequent crashes. These technical problems hinder the shopping experience and lead to frustration, with some users opting to use the website instead.
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COMPETITORS ANALYSIS
#1 USERS CHOICE
#2 RUNNER UP
#3 Straggler
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